Experienced Marketing and Sales Executives Bolster Go-To-Market Leadership
BURLINGTON, MA – January 7, 2025 – Outseer, a leading provider of authentication and digital fraud prevention solutions, today announced the appointment of Lisa Shaw as Chief Marketing Officer (CMO) and Mark Hallam as Chief Sales Officer (CSO). Lisa and Mark each bring over 20 years of experience successfully driving customer centricity and growth in market leading private equity-backed B2B technology and SaaS companies. With proven track records leading high performing teams to exceptional customer outcomes, both executives will seamlessly focus on strategic customer engagement to support the company’s mission of liberating the world from transactional fraud.
Before joining Outseer, Lisa served as CMO for multiple high-growth organizations, developing and executing strategies that consistently drove strategic customer engagement, revenue growth and market expansion. With deep expertise in cybersecurity, she has successfully positioned market leaders in the industry. Lisa also holds an MBA from Harvard Business School.
Before joining Outseer, Mark served as Senior Vice President of Sales at Precisely, where he spearheaded transformative go-to-market initiatives leading to significant growth and customer satisfaction. Previously, Mark held pivotal global sales leadership roles at Winshuttle, a Symphony Technology Group backed company.
“We are thrilled to welcome Lisa and Mark to the Outseer executive team,” said John Filby, CEO of Outseer. “While they are outstanding executives in their own right, the company and our customers will enjoy the multiplier effect of these two phenomenal team players joining forces to lead our go-to-market efforts. We are fortunate indeed to have them join Outseer at the same time!”
Lisa expressed her excitement about joining Outseer, “We have an incredible story to tell about the thousands of customers around the world who trust Outseer, our evolution from strong customer authentication solutions to a fully featured AI-based fraud platform, and our decades long commitment to innovation.”
Mark shared his enthusiasm for the role, “Outseer is uniquely positioned to empower organizations worldwide with the company’s innovative fraud prevention platform fueled by our unwavering, singular focus on fighting digital fraud. I am excited to collaborate with our talented teams and customers to create value and scale our impact globally.”
About Outseer
Outseer is the global market leader in fraud prevention solutions that enable financial institutions to reduce fraud losses and operational costs while improving customer experience. Leveraging our 20-year history as RSA Fraud & Risk Intelligence, Outseer continues to innovate, protecting digital transactions from ever-evolving fraud threats. Outseer achieves this through our experienced global team, with employees in over 15 countries. Our proven AI-based platform leverages unique data science built on decades of global transaction data, including our proprietary consortium data, and intelligently orchestrates diverse data signals and authentication flows. Trusted by thousands of customers in over 50 countries, including hundreds of the world’s largest financial institutions, our solutions safeguard millions of accounts, billions of transactions, and trillions of dollars annually. Outseer is backed by established private equity investors that share our vision for liberating the world from transactional fraud. To learn more about how Outseer delivers fraud solutions with More Signal Less Noise™, visit outseer.com and connect with us on LinkedIn.
Contact
Lisa Shaw
Lisa.Shaw@outseer.com